It was once stated in a very influential book that a person is only as important as the people that he or she knows and the books that they read. While the latter only is used to refer to the book in question in which the quote was derived from the remainder stands true.
It is not a new concept either. A person who has the capabilities of channeling and socializing with others can make him or herself a very important person simply based on the people he or she knows. Yet, for some unknown reason, this concept has stood as an important backbone for any business person except for many people involved in online businesses.
Yes, the online world is a virtual one, but it is based on real-world concepts and while those usernames are virtual, they are none the less real people. So why would any person involved in the online industry look at socializing online any different from that of socializing in real life. It is after all a whole lot easier because you do not have to have good looks or charm to fit into the right circles.
Social networking websites are the key to developing an online person that coordinates with real life people; people who may or may not spend money to purchase something that you are promoting. The concept itself is not new at all either. Known as Web 2.0, social networking websites come in many different shapes and sizes. They include forums and blogs as well as many other types of websites. However, just as in the real world, special caution needs to be taken when using these social networking websites to your advantage.
Some of these websites have specialized terms of service which directly control the manner in which you are able to use their site to your advantage. You also have to remember that these are in fact real people so you cannot simply join a social networking website and expect to begin selling them something. If you do, they will consider you to be spam and your account will be closed.
You have to earn their trust. You have to show the other members that you are just like them and are an interesting person, even if you have to lie to do so. In the end though, as you become more and more trusted, you are given certain leeway which you will be able to utilize to increase your online income. If you have thought about the many advantages of social networks online but continue to pass on the concept, then you have no clue as to what you are missing. Give it a try and you will be amazed at the results and the increased income potential that you can generate online.
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